Tuesday, August 25, 2009

Green Day's Dirnt designs shoe for charity Soles4Souls

Green Day bassist Mike Dirnt has collaborated with Macbeth Footwear to create a new shoe design, with all royalties from the product going to Nashville-based Soles4Souls, a charity devoted to giving free shoes to those in need that has distributed more than 5 million pairs.

"It's great to have a really incredible artist in the rock community as a part of our family," says Jimmy Throgmorton, creative marketing director at Macbeth Footwear.

The "45 RPM" shoe arrived in June, about a month after the release of Green Day's new album, "21st Century Breakdown." So far, it has sold "a couple thousand pairs," according to Throgmorton.

The black 45 RPM shoe is available in high-top or low-top, with distressed gold details. "[Dirnt] was extremely involved--almost more than any other artists I've worked with--as far as the design process," Throgmorton says. The shoe is entirely vegan-crafted, and animal products weren't used in the design or distribution process.

The shoe is available through the fall at select Journeys stores and its Web site (Journeys.com), American Rag and other retailers. The price ranges between $65 and $80, depending on the model. A third version is a high-top canvas shoe, available exclusively at Journeys.

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