Simple Shoes out of Santa Barbara, CA was on the KJEE morning show promoting the Rise Against secret performance concert to benefit Soles4Souls. Those attending the Rise Against concert got free admission by donating a pair of new or gently worn shoes to Soles4Souls.
Simple Shoes also was promoting their new "Eco friendly" ecoSNEAKS. The folks at Simple Shoes collect used car tires that would normally be sent to a landfill, cut them up and use them as outsoles on some of their shoes. They also chop up plastic bottles, melt them down and use it to create the laces and pedbeads in the ecoSNEAKS.
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